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Action's TC26 Post-Conference Thoughts See all of our insights, analysis, interviews, and takeaways from Tableau Conference 2026
Our TC26 Takeaways
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Phil Ortiz

Analytics Strategist

Phil’s focused on understanding the world around him while helping others see it too. He tries to absorb the lessons from a wide range of career experiences including US Army Cavalry Officer, sales development representative, analytics consultant, and analytics manager in order to synthesize a multidisciplinary knowledge base to help those that may follow his path. Data visualization and critical thinking have become the lens with which he sees the world.
Outside of his professional journey, Phil is an avid gamer and photographer. He enjoys camping, Renaissance Faires with the Clan, walks with his Chihuahua, and all the new foods he can try.

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Experience

  • Analytics Strategist

    Action

    July 2023 - Present

    Defines and champions the analytics vision and strategy across multiple technology platforms. Maintains the ability to interpret business problems, wireframe and design analytics solutions, refine test and communicate those solutions with business constituent stakeholders. Delivers high-quality analytics products, educational artifacts, and organizational guidance with authenticity and curiosity.

  • Team Lead Zuar

    Tableau

    July 2022 - July 2023

    Responsible for hiring, development, implementation, and coordination of a team of analytics consultants focused on Tableau related projects and initiatives for our customers. Ensured the quality of product delivery, training, and documentation over time. Built a program for internal and external education, training, and support of Tableau projects.

  • Analytics Consultant Zuar

    March 2018 - July 2022

Services

  • Visual Analytics

    Deep requirement gathering Iterative user-focused development.

  • Program Management

    Organization process improvement Risk assessment Analytics product and program evaluation.

  • Tableau Training

    Tableau Desktop Beginner > Advanced Tableau Server Administration

Education

  • United States Military Academy

    Systems Engineering & Engineering Psychology

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"Ask not what your data can do for you, but what you can do with your data"

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